(Image Credits: The verge )
Privacy is a fundamental human right recognised in the UN Declaration of Human Rights”. In a report presented by GLOBAL INTERNET LIBERTY CAMPAIGN they highlight that with the improvements in information technology it demands for changes in constitutions in regards to privacy. Increasing of export of the new technologies to developing countries also increase the chances of exploitation of one’s information.
(Infographic about threats to privacy by Zaidhan)
(Mark Zukerberg quote (4:30), Example for Surveillance and emailing passwords (5:00) )
Social media opened a lot of opportunities for marketers to analyse predict trends. Is it a good thing? Yes. It helps cater to customer needs. Is it ethical? In some cases no. In a TED talk given by Glenn Greenwald he provides a perfect example. Imagine a scenario where someone provides you their email address and asks you to email all your passwords to them so they can “Just go through what you are up to” how would you feel? Now what if a big social media platform Is already doing this without your knowledge. Online platforms such as Facebook, Google, and messaging apps are collecting data about you and your preferences offering this to other companies for a price. Which means from everything you share and talk about in private messages is accessible to anyone who is willing to pay for it.To show how easy it is access this information I did a simple Google search.
Here is how to create a CRM system based on leads via Facebook :
(Demonstrates how easy it is to gain access to user information by Zaidhan)
In a research done by amnesty international they were able to find out how prone private messages sent are to surveillance .
(Infograph by Amnesty International)
“Chat logs can provide information of potential value to companies and governments, even though the one-on-one or many-to-many conversation is supposed to be private and inaccessible” (Valerie Belair-Gagnon, Colin Agur, and Nicholas Frisch, Columbia journalism review). If end to end encryption is not provided it means whatever we talk about is prone for hacks and can be “harvested” for profits.
The major discoveries from the leaks by Edward Snowden is PRISM, a NSA programme that allows access for the American government of private user information on major online platforms. These facts brings us back to more questions in regards to privacy. Is anything that we share actually private? In an interview CEO Mark Zuckerberg stated that “Privacy is no longer a social norm”.
Although majority of people are comfortable with sharing personal information now , in the future as technology develops this might become an increasing concern. This can be backed with the information provided in the Information provided by IFLA trend report .
(Channel News Asia,Snapchat skype among apps that fail to protect user privacy):
(How Foreign Correspondents Use Chat Apps to Cover Political Unrest,(Valerie Belair-Gagnon, Colin Agur, and Nicholas Frisch, Columbia journalism review) :
(Skype, WeChat, Snapchat Thrashed By Amnesty Intl For Lack of Basic Privacy Protection, Joseph Young ):
(David Banisar,Simon Davies for GLOBAL INTERNET LIBERTY CAMPAIGN):
(IFLA Trend Report Expert Meeting)